Data Services

Businesses often spend money on marketing without knowing their return. They do not know if their marketing is truly working for them – let alone how to optimize the strategies that are working. That is where NuRev comes in. We will help you establish key performance indicators for your business that we track against your marketing efforts. And with a full suite of tools at our disposal, we can build you dashboards that help you make marketing and business decisions based on results and data, not guesses.

Analytics and Reporting

Analytics & Reporting

We set up and connect your website to our dashboard tools to track real-time data insights from your website and digital marketing efforts. Once we set up our goals, you will be able to measure your marketing efforts against your business's key metrics allowing you to better understand your marketing ROI.

Conversion Optimization

Conversion Optimization

Conversion Rate Optimization (CRO) simply means making the most out of the traffic your website already has. If you pay to get 1,000 visitors to your site and convert 2% of them, you get 20 sales. By continually monitoring your website’s traffic flow and user engagement, you can optimize content, pages, and navigation to increase your conversion rate to 4%. You’ve essentially doubled your sales from those same 1,000 visitors. CRO makes the most of the marketing dollars you are spending and improves your bottom line.

Audience Segmentation

Audience Segmentation

It does not make sense to market to the masses when you only sell to a few. In today’s world, the abundance of data available allows organizations to fine-tune and target their marketing dollars like never before. Through your website and social media, data, surveys, and other offline data sources, we can help you define your customer personas. Then, we deliver personalized and targeted marketing based on where your buyers are at in the sales funnel and what triggers their decisions to act.

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